Strategic Advocacy & Procurement
Not sure which vendors are worth your time? I’ll evaluate, source, and negotiate on your behalf — with access to 5,000+ vetted solutions and zero agenda.
Technology Guidance You Can Actually Trust
Lumina Advisory is a vendor-neutral technology advisory practice helping SMBs and franchise networks make smarter, more confident technology decisions. Founded and run by Keegan Orellana — operator, advisor, and channel partner.
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Trusted by small business owners and franchise brands
What I Do
One advisor. Three ways I can help.
I don’t do cookie-cutter. Every client gets a real conversation first, then a plan that actually fits. Here’s where most engagements start.
Training & Adoption
Good tools only work if your team actually uses them. Hands-on training and workshops, built around how you actually work.
Platform Alignment & Optimization
Your stack is probably costing you more than it should. I’ll audit what you have, cut what isn’t working, and give you a clear plan to move forward.
200+
solutions accessible across channel and direct partnerships
100%
vendor-neutral guidance — fit ALWAYS comes first
1-on-1
direct access to Keegan